Description
Coors Pure, introduced by Molson Coors Beverage Company in 2021, is the brand’s first USDA-certified organic beer. This American light lager is crafted with a commitment to simplicity and quality, using only four ingredients: organic barley, organic hops, water, and yeast. The result is a refreshing beer that aligns with the growing consumer demand for organic and “better-for-you” products. With an alcohol by volume (ABV) of 3.8%, Coors Pure is a sessionable beer that doesn’t compromise on flavor. Each 12 fl oz serving contains just 92 calories and 3.5 grams of carbohydrates, with zero sugar, making it a lighter alternative to many traditional lagers. The beer pours a pale golden color and offers a light body with subtle malt notes, low bitterness, and a slight citrus hop character.​ Coors Pure is available in various packaging options, including 12- and 24-packs of slim cans, as well as single 16 oz and 24 oz cans. Its clean, crisp finish and organic credentials make it suitable for a wide range of occasions, from casual gatherings to post-workout refreshment.
